Hi, I’m Jason Hayes. I’m a C# developer based in Burnham-On-Sea, Somerset, UK. I build web and Windows applications with the Microsoft .NET stack, and I’ve also worked across UX, product, marketing, and day-to-day systems/admin work.

My Journey

I work with C# and ASP.NET across web applications and commercial Windows software, building MVC platforms, APIs, database-backed systems, and handling IIS configuration and deployment.

Technical Expertise

• Languages: C#, JavaScript, TypeScript, PHP, SQL, HTML/CSS
• Frameworks: ASP.NET MVC, .NET Framework, .NET Core, Entity Framework, WPF
• Architecture: MVC Design Patterns, RESTful APIs, Web Services
• Databases: MySQL, Database Design & Optimization
• Frontend: jQuery, Bootstrap, Advanced CSS, Responsive Design, Modern JavaScript
• CMS: WordPress Development, Theme Customization, Plugin Development
• Cloud: Azure Cloud Services, Azure DevOps
• Web Servers: IIS (Internet Information Services), Configuration & Deployment
• Tools: Visual Studio, Git, Version Control
• Practices: SOLID Principles, Design Patterns, Code Review

Windows Application Development

• Desktop Applications: WPF, Windows Forms, Multi-threaded Applications
• Deployment: Installer Creation (Inno Setup, WiX, InstallShield)
• Security: Code Signing, Digital Signatures & Certificates
• Licensing: Software Licensing Systems, License Key Management, Activation Mechanisms
• System Integration: Windows Registry Management, Windows API
• Diagnostics: Crash Reporting, Error Tracking, Usage Analytics

Product Development & Strategy

• Product Lifecycle: Concept to Market, Product Development, Launch Strategy
• Monetization: Licensing Models, Subscription Services, Freemium Strategies
• User Acquisition: Growing User Bases, Customer Retention
• Support: Customer Support Management, User Feedback Integration

UX/UI Design & Optimization

• User Experience Design: Creating Intuitive, User-Friendly Interfaces
• UI Design: Interface Design, Wireframing, Prototyping
• Conversion Optimization: A/B Testing, User Flow Optimization
• Landing Pages: High-Converting Product Pages, Sales Funnels
• User Research: Market Research, Understanding Customer Needs

Payment Integration & E-commerce

• Payment Gateways: PayPal Integration, Stripe Integration
• E-commerce: Payment Processing, Transaction Security, Webhooks

AI & Game Development

• AI: AI API Integration, AI Application Development, Prompt Engineering
• Game Engines: Unity, GoDot, Phaser (exploring game development)

Digital Marketing & Growth

• SEO: Search Engine Optimization, Technical SEO, Content Strategy
• SEM: Search Engine Marketing, Digital Advertising Campaigns
• Social Media: Social Media Marketing, Content Management, Analytics
• Analytics: Google Analytics, Google Tag Manager, Data Tracking & Insights
• Content Marketing: Blog Posts, Tutorials, Technical Documentation
• Email Marketing: List Building, Email Campaigns, Nurturing Sequences
• Affiliate Marketing: Partner Programs, Affiliate Management
• Competitive Analysis: Market Research, Competitor Analysis

Project Management & Collaboration

• Methodologies: Task Management, Project Planning
• Tools: Team Coordination, Workflow Optimization
• Skills: Technical Documentation, Client Communication, Problem Solving
• Management: Time Management, Budget Management, Self-Motivation

IT & Systems

• Operating Systems: Windows OS, Linux Administration
• Networking: Computer Networking, Network Configuration
• Security: Cybersecurity Best Practices, Secure Development
• Certification: CompTIA A+

Creative Tools

• Design: Adobe Photoshop, Adobe Illustrator
• Skills: Graphic Design, UI/UX Asset Creation